Traditional Media

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Traditional media is the heartbeat of any media mix used for effective omni-channel marketing campaigns. Radio and Television are considered the proactive members of this group with Print being viewed as the most passive. Knowing your goals and desired outcomes, the Media Planners/Buyers at MITTON Media create an effective blend that maximizes the strengths of each traditional media platform.

Types of Broadcast Advertising

Radio Advertising

  • National Radio Advertising
  • Local Radio Advertising
  • Satellite Radio Advertising
  • Internet Radio (Pandora, Spotify, etc.)

Television Advertising

  • National Television Advertising
  • Local Television Advertising
  • Interconnect/Zoned Cable Advertising
  • Streaming Service (Internet TV)

Types of Print Advertising

  • Magazine Advertising
  • Trade Journal Advertising
  • Outdoor/Billboard Advertising
  • Cinema Advertising
  • College Newspaper Advertising
  • Newspaper Advertising
  • Newspaper Display Advertising

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